Privacy Policy

Purpose of the Privacy Policy

We at Tru Beauty value our relationship with you and want you to understand and know how important the privacy of your information is to us. This Privacy Policy notice explains how and why we collect your information, how we use it, and under what circumstances we disclose the information.

If there are changes made to this Privacy Policy, they will be noted on this page or posted on the homepage. Please frequently review the Privacy Policy as we reserve the right to modify this policy at any time.

 

Information that we collect

Through our website, we collect different types of basic information. These include the personal information that you provide and anonymous information that is gathered while using the website. Information that we collect while on our site:

  • You as the user provide personal information by creating an account on our website. When doing this, you provide your email address, first & last name, and mailing address.
  • By purchasing from our website, you provide your mailing address, phone number, billing information, payment information or PayPal username.
  • Personal information provided through public forums including posting product reviews. Items include and are not limited to quotes, photographs, comments, and other media types.
  • Information provided through messaging, chat features, posts. We are permitted to collect this information when provided through these channels.
  • Any personal information provided on third-party sites or platforms, including social networking websites.
  • Anonymous information provided to us including usage, viewing both on website and through email, and IP address information. This information is collected to provide a better website for users.

 

How we collect & use your information

The information gathered through our website is designed to serve our customers better through improving our website for their benefit.

  • We may collect information that you provide to us when you make an account, through postings on third-party sites, and by participating in any forums on the site. The information collected through the site is covered through this Privacy Policy.
  • Cookies may be used to collect information. Most websites automatically collect cookies while using the sight. You can change the settings on your web browser to stop or change how cookies are used.
  • To make the website more useful and user-friendly, we may collect information through our servers. This information may include your IP Address, the date and time of your visit to the site, the browser type, and the operating system.

 

Sharing information

Some or all information may be shared with other companies to better serve you through the website.

  • When certain companies perform services for the better performance of our website, the information they receive then falls under their privacy policy.
  • Vendors that help to run our website effectively are:
    • Google Analytics: Uses cookies to assess how visitors are using our website.
    • Facebook Pixel: Helps us to understand how users are moving around on the site as well as the effectiveness of the website.

 

How you can control your information

You have certain controls regarding how we collect information. These include but are not limited to:

  • You can update, change, or delete your account. If you choose to delete information from your account, your account may become deactivated.
  • You have the opportunity to change your email subscriptions including newsletters, promotional, and marketing efforts.
  • As stated above, you can change the settings of your web browser to stop the use of cookies.